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B2B & B2C Lead Generation

Get More Efficient: Make Paid Search & Display Your Competitive Advantage with PPC Assist.

Search

  • Employ automated bidding strategies to maximize ROAS
  • Utilize lead quality metrics to focus on high-quality leads
  • Differentiate strategies across product lines or service offerings

Remarketing

  • Keep your company top-of-mind throughout the user's decision process
  • Cater messaging to where users are in the funnel
  • Personalize messaging based on pages viewed, engagement, and user data

Display

  • Segment audiences to maximize messaging impact
  • Drive top-of-funnel engagement and leads
  • Improve brand awareness through consistent visuals and messaging.

Our Process

PPC Assist: Structure, Optimize, Scale – Gain clients effectively.

Structure

Structure campaigns by services, product lines, & other logical breakdowns, allowing for personalized messaging, scaling and flexibility.

Optimize

Define effective KPIs so campaigns can reliably optimize towards business objectives and eliminate wasteful spend.

Scale

Adjust budgets and spend allocations to push volume in areas of success and maximize ROAS.

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Take your lead generation PPC to the next level by incorporating lead scoring to optimize for lead quality and value instead of just quantity. Not sure how? We can help!

Key benefits

Both B2B & B2C lead generation businesses are great candidates for PPC Assist. Our program, coupled with expert assistance when you need it, lowers ongoing marketing fees and allows you to focus on acquiring high-quality leads.

  • Establish effective KPI measurement so campaigns can reliably optimize towards business objectives.
  • Empower platform-based AI bidding algorithms to maximize results.
  • Enlist digital marketing experts when needed to launch new campaigns, perform account maintenance, or adjust bidding strategies.

Our AI-powered approach to PPC allows algorithms to continuously optimize campaigns. Reduce unnecessary management fees and focus on success with PPC Assist.

Agency vs PPC Assist Performance Comparison

Eliminate active management fees and devote a larger percentage of your marketing budget to actual ad spend.

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Quickly increase sales by unleashing your full budget. Scale faster as learning accelerates and results compound.

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Meet Our Experts

Celia Almeda

Celia Almeda

Seattle, WA

5 years experience
Michael R.

Michael R.

Kansas City, MO

6 years experience
Mike

Mike

Seattle, WA

3 years experience

What Our Clients Say

Jon Thompson

Jon Thompson

General Contractor


Paying a percentage of our spend never made a lot of sense to me. This allows me to get professional help when I need it without maintenance fees.

Melissa Roberts

Melissa Roberts

Accountant


I was paying $500 of my $1000 monthly budget to an agency. Now with PPC Assist, I pay $99 and get SO much more traffic!

From Our Blog

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Google AI Max for Search: Guide for Small Businesses & Local Services

Google Marketing Live 2025 featured the promotion of a few “new” features, with Google AI Max for Search being one…

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PPC Tips for Basement Waterproofing Companies – Google & Bing Ads

The waterproofing industry is competitive and can face steep local competition and high CPCs. As Paid Search evolves, it's important…

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Wildlife & Pest Removal Business Google Ads Case Study: Lower Fees & Quick Wins Increase Leads 127%

Managing Google Ads for emergency-driven local services—like wildlife removal—requires more than just setting up a few search campaigns. It demands…

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Want to learn more about PPC Assist and see if it’s a good fit for your business? Schedule a call with us today!