Preschool

Early childhood education


location options - presence vs interest

“Presence or Interest” vs “Presence” Google & Microsoft Ads Location Targeting

Hidden in the “location options” drop-down of your campaign location targeting lies an important setting that deserves careful consideration. It’s...

attorney ppc campaign structure for google and bing ads

PPC Tips for Lawyers & Law Firms – Google & Bing Ads

It’s no secret that legal industry keywords are some of the most competitive and expensive keywords in all of Google...

ai max for search - google ads strategy

Google AI Max for Search: Guide for Small Businesses & Local Services

Google Marketing Live 2025 featured the promotion of a few “new” features, with Google AI Max for Search being one...

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