Google Ads Management Fees

Google AI Max for Search: Guide for Small Businesses & Local Services

Google Marketing Live 2025 featured the promotion of a few “new” features, with Google AI Max for Search being one of the headliners. The speaker, I believe it was Philipp Schindler, who presented it, touted it as using “more advanced reasoning” when it comes to keyword targeting and interactions with customers. Let’s dive a little […]

Wildlife & Pest Removal Business Google Ads Case Study: Lower Fees & Quick Wins Increase Leads 127%

Managing Google Ads for emergency-driven local services—like wildlife removal—requires more than just setting up a few search campaigns. It demands precision, responsiveness, and an understanding of what drives people to call right now. When PPCAssist took over this contractor’s Google Ads account, our goal was clear: improve performance, increase conversions, and reduce waste. This isn’t […]

Do I Really Need an Agency or Specialist to Manage my Google Ads?

As a small business owner, you’re always looking to cut costs and do things yourself to save time and meeting. Naturally, marketing and advertising is one of them. So many small business owners will attempt to run their PPC marketing on their own, with varying levels of success. But realistically, can a small business owner […]

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